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Hiring, AI and HR — for teams doing it without an HR team

Practical guides from the people building Pratibha. No listicles padded to 3,000 words for the algorithm gods.

Guides

How to hire employees without an HR department: the 2026 India guide

The complete playbook for founders running hiring themselves — from JD to offer letter, and where automation actually helps.

12 min read Read article
Costs

AI recruitment software cost in India: what you'll actually pay

Per-seat, per-assessment, per-month — the pricing models decoded, with real market numbers and where each one quietly overcharges you.

9 min read Read article
Opinion

Why Hinglish interviews find candidates that English-only screening loses

Your best salesperson might think in Hindi and sell in Hinglish. English-only screening never finds out.

7 min read Read article
Comparisons

Telephonic vs video AI interviews: which works for Indian candidates?

Bandwidth anxiety, app downloads, camera dread — the case for the humble phone call, with completion-rate data.

8 min read Read article
Calculators

The real cost of a bad hire in India

Salary is the smallest part. Ramp time, team drag, rehiring — put your own numbers into the calculator and brace yourself.

6 min read + tool Read article
Comparisons

Naukri vs LinkedIn for SMB hiring: where should you post?

Different portals, different candidates, different price tags. Where each rupee of job-posting budget works hardest.

8 min read Read article

Reading about hiring is nice. Not doing it yourself is nicer.

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